Stay cool

Yes, it’s the dog days of summer.  It’s a great time of year, but you definitely want to make sure that you don’t get overheated.  It’s easy to do, so don’t forget to drink lots of water and don’t stay in the sun too long.


I think summer is my favorite time of year.  Why?  Because I love the water.  So, I love to go swimming.  Thankfully, we have a beautiful pool in our building, so I’ve been going there almost every day.  It’s a great way to cool down as well as exercise at the same time.


Water conducts heat better than air, so that’s why the “cool” water of the pool is a great way to cool down.  I’ve been hanging out the pool for 30-45 minutes a day and it’s been great.  But, I’ve been taking it a step further by getting my hair wet, so it usually keeps me cool for an extra hour afterwards.


Water cools us down, so if you don’t have a pool, or if your AC isn’t working so great, consider getting wet…you could take a cool shower or bath, or even just use a wet towel to get your arms, legs and neck wet.  It will make a big difference.  Or use a spray bottle.  It definitely helps.


If you have an aging parent, it’s especially important to make sure they stay cool…sometimes they are a bit more sedentary and don’t realize that it’s too warm where they are.  I just came across this great article to help seniors – Summer safety guide for seniors.  Tips for enjoying the season and staying healthy.  Seniors tend to more susceptible to heat stroke and and overheating, as their bodies have lower temperature regulation.  The article has some nice tips.  They really apply to anyone as you’ll see.


As a side note, the origin of dog days of summer is neither related to dogs panting, nor for the temperatures being extra hot (even though that’s how we use the phrase).  The dog days refer to the dog star, Sirius, and its position in the sky.  As it turns out, it does start around the hottest week or two of the year, but it extends into August as the days (and especially evenings) tend to cool down a bit.  And, the stars shift a bit each year (as the earth wobbles a bit), so the astrological dates don’t always line up with our calendar dates for the hottest time of year.



I love coincidences

Those who know me well know that I love coincidences.  On Thursday, I was on my way to a painting appointment.


I recently got a new phone, and I am definitely having challenges with the texting.  I keep making typos (my old phone was easier).  So, of course, I meant to write the #20 in my calendar but wrote #10 instead.


Of course the homeowner there was stunned and I knew I was in the wrong place.


He then says, “Oh, can you paint my house?”  I was stunned, because it turned out he was serious.  He just needs 1 room done, but it was hilarious.  He let me in and we swapped information.  Then, I got in touch with my customer to get the correct house number.


In the end, it all worked out well, and I now have an extra customer.


July was a better month

In July, I continued to make progress on my business and blog.  The painting business really started to picked up as everyone is in a rush.  This will probably continue through the end of August and then it may slow down again.


I made some good progress on my blog and learning how to do affiliate marketing better.  I was pleasantly surprised that my article about the best type of vacuum to use on hardwood floors did so well so soon.  So far, it generated $73 in affiliate earnings and it there was another sale yesterday, so if it ships by the 31st, it will probably be $80 for the month.  While $80 is not that much, if it generates $80/month then it was well worth it.  I’m now working on some other posts that are similar (different topics) and hoping they will work (it’s a bit soon to tell).


If I can generate 2 articles per month that each generate an incremental $50/month, then I’m all set and on track for my goal to grow an extra $100/month by the end of the year.  I’m hoping I will be successful.


I’m also really excited that one of my favorite clients contacted me earlier this week and we are going to recommence that project (personal life matters got in the way).  So, this week I got to start working again on her home healthcare business.


So, it’s onward and upward as I continue to get to a more normal and stable life.  I hope I continue to grow and reduce the remaining debt.

Chugging along

I continue to make progress, albeit, slower than what I had hoped.  Sometimes, I may set aggressive targets.  But, at least I’m making progress.  I have a hunch it may be another 2.5 to 3 years before I clear through all this debt, but I believe I will get there.  (And, I will do all I can to accelerate things).


This week was my good week in a long time for for my painting customers.  I actually met my weekly target…actually, I exceeded it by a little.  I also have a few upcoming customers that may do some additional work, so I’m crossing my fingers and hoping there is some upside here.


For my favorite client, I wrote my published my first super epic article.  The topic is Selling an inherited home to settle an estate.  It’s a mega guide and I really hope it helps people when they find themselves in this situation.  I know it’s a difficult time period and the hope is that this makes it a bit easier.  I had a lot of real estate agents compliment the article and share it on their social media platforms.


My blog continues to make progress.  I made a bit over $1900 in July and I believe I’m on track for $2000 for July.  The hope is to get to $2,500/month by the end of the year.   I already wrote another article this week and I’m going to see if I can do a 2nd one over the weekend or else do an ebook (rework one I’ve already done).


I also have a pin on pinterest that’s starting to take off. It almost has 1000 repins (currently 991).  I’m hoping that it may take off further and truly go viral.  We’ll see.  I’m playing around a bit with my manual pinning and making sure that some of my best pins (and best affiliate pins) are recycled more often to my best boards.   We’ll see if it makes a difference.


I have several other marketing clients on the brink of starting.  Their schedules are a bit crazy and I just need to be a bit patient and ride it out a bit more.

Proud of my work for my client

On Monday, I published my first epic post for my Long Island client.  And, it wasn’t just any epic post.  It was a super mega epic post…over 6000 words.


I didn’t strive for 6,000 words.  I was going for 2,000-3,000 words, but it ended up more than twice as long as antipicated.  It is the Complete Guide to Selling an Inherited House to Settle an Estate.  I felt so great when several experienced and talented real estate bloggers told me they thought it was great.  And, they shared it on social media.


I just added it to hoping to get some more shares.  This week, I need to work on some backlinking and building some more authority for the blog post.  I’m hoping this does well.


Soon, I’m going to look into creating it into a free ebook form and making it a lead magnet.


I’m excited about the possibilities.  I’m hoping this will really help my client.


Making more progress

Today I did a whole lot of work off site trying to drive traffic to my main site.  I read a helpful article on Quora so I went back there to answer some more questions/add links to some articles I wrote over the last 3 months.  Based on the advice from the article, I added in pictures.  I didn’t even realize we could do that.  I can’t believe I’m been missing that for years.


I’m going to go back soon and update a few that are getting more views and add some pictures.  Well see if it helps.


I also created several articles off site (in 4 places) so I could backlink to some key and recent articles.  I still want to do another one tomorrow (my computer got frozen and I had to restart some stuff…lost some time and now I’m too tired to do it. Hopefully, I can finish off tomorrow.


There are 2 articles in particular I want to highlight.  First is my 2017 hardwood flooring trend article.  This article does very well, but it could be doing better as it’s in the #2 position (and I’d like it to be #1).  And, the 2nd is my Shiplap article.  This is a recent one, so it may just need some more time.  One of my pins on pinterest has done pretty well and already has 688 shares.  Hopefully, I can get that higher as well as the traffic from the pin.


Next week I have to work on my ebooks!  I was going to do one today, but got sidetracked w/ above…or said another say, I reprioritized.

Making progress on my website

I feel good about the progress I’ve been making on my main website.  It’s certainly been going slower than I thought, but it is growing and going in the right direction.

Last month, I was excited when I hit a new high and earned $1,932 on my site.  Prior to that, the previous few months were in the $1,500 range and it seemed that I might not be able to break out of that pattern.

This month, it looks like I’m on track to earn a bit over $2000 for the month and that is encouraging.  I recently wrote an article on What’s the best type of vacuum for hardwood flooring.  I’m excited as 6 people already bought vacuum cleaners in the past week and a half.  I wasn’t expecting this.

Now, that’s the good news.  The challenging news is that almost all of that traffic came from pinterest and the traffic is dying down.  But, it shows that I have a high converting post, so now I just need to work on getting it to rank higher on search and get more traffic on there.  I have my work cut out for me.

Yesterday, I published an article on how to remove popcorn ceilings.  This should come in handy for many who are looking to get rid of these dated ceilings and I share some solutions that will make it easier and less messy.  The hope is that some people will purchase some of the tools on Amazon.

If I can reach $2000/month in July, and then just $100 extra each month, I can reach my new reset goal of $2,500/month by the end of the year.  This means if I can write one article/month that will generate an extra $100, or more likely 2 articles/month that each generate $50/month extra, then I can get there.

Also, if I can figure out how to really drive more traffic from Pinterest, then I’ll be in great shape.  I must be missing something because I only seem to be able to generate around 11,000 clicks per month from Pinterest.  I really wanted to get to 100,000 clicks/month by end of year.  But, maybe I can figure out how to get to 20,000 by end of summer.  For each 10,000 clicks, that represents an extra $90-100/month (probably a bit more in Nov/Dec).

And, if I can figure out how to get a few more articles on my site to rank better, that would help, too.

I’m also trying to create a couple of small ebooks, too so those may add a bit of incremental income.

It’s onward and upward from here.  I’m determined, so let’s hope I can make this work.

Making progress 7/8/17

So, I’m continuing to make progress…slowly but surely.  We had an awesome blogger meeting yesterday.  I came out of there with a lot of good ideas for blog topics.  And, for some reason, my head has just been in the game and in brainstorming mode these last 2 days, so now I have a slew of ideas to work on.


Now, I just have to find the time…and prioritize.


I’m really excited that the post I wrote on Monday, What is the best vacuum cleaner for hardwood flooring? already generated an affiliate sale.  Yay, that was lucky.  It looks like the traffic came from Pinterest.  I have to start sharing this article more (on Pinterest and other places) and see what I can do to strengthen it in search results.  After all, a vacuum cleaner is a larger than average purchase on Amazon and if I could get more steady results on that, it would be awesome.


I was getting concerned about July passive income.  The first 4 days of the month I had strong traffic due to my July 4th fireworks post, but I knew that was just a temporary boost.  I was bit disappointed (but not surprised) that affiliate earnings (especially on Amazon) were low, so the month was showing a much slower daily rate.  Thankfully, on the 5th things picked up, so that was encouraging and now things are looking good.


I need to work on generating some more content so I can continue to grow, especially content that can result in more affiliate earnings.  We’ll see.  I have a bunch on my “to do” list.


I’m excited that I have a new client on board starting next week.  It will probably just be 2 hrs/week in coaching for 4-5 sessions, but I’m excited about it as it will be fun.  I’m also happy today, I brainstormed a whole bunch of blog topics for one of my Long Island client.  I’m looking forward to getting going on some of these.


Over the last few weeks, I’ve written several flooring articles that I hope will help me long term.  Some will generate more traffic, some affiliate sales.  Here are some of them:

I really need to work on sharing these more.

I’m hoping to get 2 quick ebooks up soon.  One of them is mostly created and needs to be adapted.  The other one is going to be a short one that should be useful to those looking to improve their online page authority.

Somehow, time keeps getting away from me…or said another way, everything keeps taking longer than what I think it will.  I have to make sure I get these up by the end of the month.  Now that it’s written, I have to do it.

Oh, and I also just noticed that I don’t have any ads on this site.  I’m not even sure if it’s getting much traffic.  So, I need to look into this.

I hit my goal of 10,000 clicks for my fireworks post

Yay.  I set a stretching goal and I hit it.  My July 4th fireworks article hit 10,014 clicks.  Yay.  This showed that I could create an local post on my website on a topic other than hardwood and sanding.  This is good.


I got a bit of extra income from the advertising.  It was also funny as I was reconnecting a friend today, and she told me she found my article over the weekend and that’s how she found out about the fireworks celebration she went to.  Small world.


Next year, I’ll see if I can write one earlier, so maybe it rank a bit higher.  I do think there’s even more potential.


And, now I have to think of other articles for recurring holidays that I can write about to help supplement my traffic during the holidays.

July 4th weekend

This is another “dear diary” sort of post.  This year, July 4th is on a Tuesday.  So I guess this is the July 4th weekend…a bit extended from Friday 6/28 till Tues 7/4.  (I did have a painting appt on Saturday morning and I have two appointments on Monday. And, that’s a good thing.  (I sound like Martha Stewart LOL).


Anyway, I was doing some experimenting and wrote a local post on my blog about the 4th of July Fireworks in Westchester.  It’s done pretty well.  So far, it has around 5,700 clicks.  It’s just July 2nd, and most of the traffic tends to come on July 3rd and 4th, so well see how it does.  Things seem to be slowing a bit as 2 local news places posted about this.  My goal was to get to 10,000 clicks.  We’ll see.


I also wrote a fireworks post for one of my top clients.  I really wasn’t trying to get it to rank.  I was writing it more for another backlink to his site.  But, as of around noon, that article had over 1,700 clicks.  It’s funny how that happens…when you don’t try that hard and then an article does very well.


I’m glad that the weather’s been warm.  Memorial Day weekend had awful weather – rainy and chilly.  This weekend, it’s been hot.  It’s been a bit more humid than I like, and a bit of brief showers on some days, but these seem to clear up really fast.  The sun has been great and it’s been an absolute pleasure to swim in our indoor pool. So, the brief rain showers didn’t bother me one bit.


I’ve already been in the pool once today for 45 mins.  I’m now doing a bit of work and blogging (which is a combo of work and fun).  I’m not dressed in regular clothes, but I think soon, I’ll change again and go in for another dip.


So here’s hoping that my 4th of July article is a big success.  And, here’s hoping that this is the start of a new plan which will supplement traffic during the holidays.